Sunday, April 19, 2020

Multiculturalism Essay Example

Multiculturalism Essay Name: Instructor: Course: Date: We will write a custom essay sample on Multiculturalism specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Multiculturalism specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Multiculturalism specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Multiculturalism Multiculturalism is brought by the existence of multiple cultures in a society. Every culture has different practices, but it is possible to have common practices in different cultures. Multiple cultures are brought by immigration of people. The different cultures are expected to coexist in the same society and live harmoniously. Multiple cultures have both positive and negative effects on the people. It has brought the introduction of homogeneity, where groups of people adopt practices from different cultures. They do not identify themselves with any culture since they have borrowed from many cultures. According to my observation, it is agreeable to say that people are a product of multiple cultures. People of different culture living in the same society have influenced each other in many ways. Global changes have also contributed to changes in cultural practices. The new technologies, as well as policies in different countries, have enabled people’s exposure to different cultures. For example, trade policies enable people from different cultures to interact and exchange knowledge. Traveling makes people visit new places where they learn different cultural practices. I feel I am a product of multiple cultures in different ways. In my learning institution, there are many students from different cultures. They have taught me many things in various aspects. My friends come are from diverse cultures and they have introduced me to many practices in their cultures. It is a brilliant idea to borrow from other cultures because their practices may be a solution to some of my problems. For instance, I have a friend whose culture believes in consuming vegetables. My friend has a lot of knowledge on various types of vegetables, and he assisted me to choose the most nutritious ones. Another friend comes from France and is proficient in French language. He assists me to learn French and soon I will be multilingual. We form study groups and assist each other with course work. I have learnt many effective study habits form my friends. It has even been reflected in my school results. I have improved in the way I understand concepts in class. For example, I learnt that it is essential to ask questions after the teacher is through with the lecture. It does not only help me but also other students to learn more. Being an Arab, I have always believed my religion is the only right one. After interacting with other people from different cultures, I have learnt to accept and respect other religions. I was made to understand that people have the freedom to join any religion. It is unethical to criticize other religious and assume mine is superior. Multiple cultures have influenced me to respect other cultures and practices. I have also noticed some foreign students have converted to different religions because of multiple culture influence. Other people have persuaded them to join those religions, and they have accepted. Multiple cultures enhance cohesion in the community. I have learnt to live with other ethnic groups in harmony. Initially, I had negative perception about some cultural groups. After living in a community with diverse people, I have changed my attitude and towards people. Mainly, I had a problem with other races. Dubai has many immigrants from African, Asian, South American and other countries. I feared they would control the country and overthrow the government. Today, I have come to realize that they are beneficial to the state in many ways. I appreciate their contribution in all the aspects they have helped improve. I have an interest in traveling, and I have visited many places outside Dubai. For instance, I have visited United States of America with my family. During the visit, we stayed with American families who shared many ideas about their cultures. My mother learnt how to cook different meals. I ate new snacks like burgers and pizza. These foods do not belong in cultural Arabian foods. They were introduced by the western culture in Dubai. Today, my mother prepares some of the foods she learnt, and they have become part of my family’s culture. The internet has significantly changed people’s ways of life and beliefs. This is mainly observed in young people because they have fully embraced the new technology. The internet contains all sorts of information about different topics. Social networks are being used as a medium of interacting, and this is an opportunity for people to exchange cultural practices. I belong to several social sites, and I have made friends with people from all over the world. By chatting and other forms of communication, we have learnt ideas from each other. Computer technology has changed by culture of learning and doing research. Initially, I only used physical libraries and books used in class. It was difficult to carry out research because I had to consume a lot of time looking for relevant books. Today, I just use my laptop to search any topic from the internet. It has a broad database of rich information in almost all the topics. I can also access electronic books and save time looking for them physically. The lecturers have an easy time marking essays because there is software to assist them. Apart from positive influence, there has been negative influence. The greatest negative influence is from the media. Many movies have several negative themes. According to Arab religion, people are expected to remain chaste until they are married. Contemporary movies are encouraging young people against these values. I am among some of the students who have acquired a more liberal perception to life. This is a choice that I have to make on my own. Some people from foreign countries came to introduce unacceptable practices in the community. For instance, in Jamaica there is the culture of consuming Cannabis sativa. Immigrants from that country have introduced it to others. There are other hard drugs, which have been introduced into the country because of having multiple cultures. People have made it a business to sell these illegal drugs, and they are making money. The government has a hard time trying to fight these illegal practices. Another notable change is the music I like. Western music has taken over local music and people seem to enjoy it more than local music. I like listening to hip-hop, jazz and classical music among other categories. I only listen to local music occasionally. With all the changes that have happened, I feel I am a product of multiple cultures.

Wednesday, April 1, 2020

Calculating Your Content Marketing ROI

Content marketing can be one of the best investments for your business. However, if you truly want to see results from your content marketing efforts, you need to understand how they’re helping your business grow. Your content marketing return on investment, or ROI, is one of the most important numbers you need to know. Let’s take a look at why your content marketing ROI is important and a few different ways you can calculate your expected return. Why You Need to Know Your Content ROI Content is the backbone of your marketing. As the materials that educate, entertain and persuade your target audience to purchase your products or services, content fuels your search engine optimization strategy, social media promotion plan and more. This means you can’t afford to produce low-quality content. High-quality content can help you connect with your target audience and build strong relationships with leads and customers. When you’re able to develop a lasting connection, you can convince shoppers to buy faster and more frequently. However, high-quality content isn’t always easy to create. In order to have a truly successful content marketing strategy, you need to invest appropriately in research and production. Knowing your return on investment helps you make smarter decisions when it comes to content creation. When you understand what worked well, what your audience is looking for and what content they’re looking to engage with, you can create a strong content strategy that delivers high returns each and every time. Calculating Your Content Marketing ROI Knowing the return on your content marketing investment doesn’t need to be difficult. Here’s a step-by-step process you can follow to find your content marketing ROI. 1. Identify Your Goals Before you can measure your return on your investment, you need to know what you’re trying to accomplish with your content marketing. While sales are an obvious goal to have, you may also want to acquire new leads, get more social media followers or have new individuals sign up for a newsletter or webinar. Your first step in identifying your content marketing ROI is determining what you’d like to accomplish with the content you create. 2. Measure Your Investment In order to get an accurate ROI, you want to pay close attention to every dollar you spend in relation to the content you create. While there are some obvious expenses, such as hiring a contractor to produce your content, there will be other costs that you may not consider. Be sure to track each dollar you spend in relation to your content creation and promotion. This will give you the most accurate ROI possible. 3. Track Your Successes Based on the goals you’ve established, you’ll want to track your relevant successes. If you’re hoping to acquire more sales, you’ll want to track each sale related to that content campaign you’re running. For some pieces of content, this can be a bit challenging to track. If you’re creating evergreen pieces, you may need to track your successes over a longer period of time. However, you can find your ROI for different periods of time to help you understand how your content can consistently bring in new returns. Now that you have all the information you need, you’re ready to apply it to the basic ROI formula. This formula says you should subtract your investment from your return, then divide that number by your total investment. To make your ROI a percentage, you then multiply that number by 100. This will help you clearly understand how your content marketing is helping you grow your business. Be sure to calculate ROI for different content types and campaigns you publish in order to see which are producing the greatest returns. Knowing this type of information will help you better understand what your audience is looking for, what they’re connecting with and how they likely they are to absorb information. Ultimately, knowing your content ROI allow you to make smarter content decisions and grow your business more efficiently.